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Sales and Marketing

Purdue University in West Lafayette

Not only does sales and marketing emphasize sales, marketing, and management, it allows students to develop an area of specialization to prepare them for entry into an agriculture-related industry of their choice. A wide spectrum of farm supply industries, service firms, agricultural marketing organizations, and food manufacturing companies are marketing-oriented and depend extensively on agricultural graduates who are well-trained in marketing tools and concepts.

This program provides the basis for entry into agri-marketing, leading to a professional career in agri-sales or marketing management.

Student Spotlight: Olivia West

portrait of Olive West

Hometown: LaPorte, IN 
High school: LaPorte High School 
Major & Concentration: Sales and Marketing 

Why did you come to Purdue: Purdue has an excellent reputation for building people who change the world and I am one of them. 

Top three influences at Purdue

  1. Randall Lewis – the first Purdue faculty to believe in me and invest in my development
  2. LeeAnn Williams – Academic Advisor that cares about not just what I do, but who I am
  3. Vice Provost Dr. John Gates – mentor that intentionally checks in with me and encourages my dreams  

Five words to describe Purdue

  • Excellence
  • Persistence
  • Grit
  • Versatile
  • Unwavering 


Top five highlights of your career:

  1. Forbes 30 Under 30 Scholar
  2. Nestle Diversity Leadership Symposium 
  3. Forte Women in Business Foundation – Campus Lead
  4. Securing Fortune 500 Internship
  5. Study Abroad in Madrid, Spain 

Something you wish you would have done at Purdue: Gotten involved with minority organizations sooner 

Places you have been as a Purdue student

  • Madrid, Spain for study abroad where I traveled to 8 Spanish cities – along with Portugal, and London
  • Washington, DC 3 times for professional conferences
  • Detroit, Michigan for Forbes 30 Under 30 Conference
  • Phoenix, Arizona for National Convention
  • Madison, Wisconsin- MANRRS Regional Conference 

Have to redo college in a major not in Ag: Organizational Leadership and General Management  

Favorite club/organization: MANRRS & Forte Women in Business Foundation 

Favorite Student-led event/initiative: Hammer Down Hunger

Favorite place to study: RAWLS 3rd floor by the windows 

Over your career where were you most likely to be found on campus: Co-Rec and Black Cultural Center 

Favorite spot on campus: RAWLS 3rd floor by windows  

Keep Reading!

Plan of Study

Sales and Marketing, BS
Sales and Marketing Webpage

Transfer to Sales and Marketing

Purdue admits to individual majors. Transfer students must meet Purdue's overall transfer criteria, as well as any major-specific requirements. Before you apply, check the closed programs page to confirm this major is open to transfer students. If it is, refer to the information below for major-specific transfer criteria.

Minimum GPA: 2.5

Contact Information

Agriculture Economics
(765) 494-4201

College of Agriculture

Careers in Sales and Marketing

  •   Professional sales representative
  •   Marketing manager

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