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Management (General)

Purdue University in West Lafayette

Management is all about analyzing problems and developing practical solutions. To do this effectively, you need a solid foundation in each of the functional areas throughout the business and the soft skills required to effectively communicate with and motivate employees.

The General Management major deepens your “big picture” thinking by equipping you with tools to analyze your position in your business environment and your position in it, whether it's an entrepreneurial effort, a small or midsize business, a large corporation, or a division of a large corporation. The major prepares you to identify good opportunities and directions in which to take your organization. Finally, the major teaches you how to translate your vision into practical decisions about human resources, business processes, technologies, new products, and customer relationships and helps you to effectively convey your vision and to motivate others.

The General Management major also hones your critical thinking, analytical, and communication skills. It helps you to cross boundaries and effectively collaborate with finance, accounting, marketing, and other functional specialists. Students who major in management may add minors and concentrations that emphasize particular specialties such as Consulting, or Technology, Innovation, and Entrepreneurship.

Our graduates pursue many different career paths. Some start in corporate management rotational programs, as account executives or as project managers. You will find business school graduates in companies like Boeing, General Motors, Amazon and Target. Others choose exciting careers in management consulting, working for companies like West Monroe Partners and Accenture. Others join small firms or entrepreneurial startups, in some cases managing and upgrading their family businesses.

Meet Our Students: Alisha Benbow

portrait of Alisha Benbow

As a General Management major, Alisha Benbow has developed many technical and professional skills that prepare her for a long, fruitful career. Purdue’s business school shows her that she is a student with value by providing her with networking opportunities, academic support, and career guidance. Her coursework, focusing on projects and discussions, challenges her to ask deeper questions.  

Alisha got her first internship after her sophomore year as a human resources intern at FinThrive, using interview-prep resources provided by the business school’s career services office. Her impressive skills led to a part-time role as a human resources coordinator at the company during her junior year. The skills she learned from her classwork and her time at FinThrive set her up for success — she joined the human resources leadership development program (HRLDP) at Johnson & Johnson after her junior year. Alisha is well prepared for the world of business.    

Plan of Study

Management (General) Webpage

Transfer to Management (General)

Purdue admits to individual majors. Transfer students must meet Purdue's overall transfer criteria, as well as any major-specific requirements. Before you apply, check the closed programs page to confirm this major is open to transfer students. If it is, refer to the information below for major-specific transfer criteria.

Minimum GPA: 3.0

Additional Requirements: Must have a grade of B or better in any college level calculus class.

Contact Information

A.J. Frigo
(765) 496-0264

Daniels School of Business

Careers in Management (General)

Careers in Management (General):

  • HR associate manager for a consumer products company
  • Financial analyst at a global pharmaceutical firm
  • Marketing coordinator for a media services provider
  • Strategic manager for an international electronics company

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